India's #1 Compliance Partner

Logo Registration

Logo registration protects your brand's visual identity as a registered trademark under the Trade Marks Act, 1999. We handle search,...

Free Consultation

25,000+

Clients

200+

Certifications

25+

Years

Pan-India

Presence

Get expert consultation

Trusted by 25,000+ leading enterprises worldwide

Key takeaways

A logo is registered as a device mark (trademark) under the Trade Marks Act, 1999, not as a separate “logo law”.
Applications are filed online with the Trade Marks Registry through the IP India portal, under the Controller General of Patents, Designs and Trade Marks (CGPDTM).
Goods and services are grouped into 45 classes (the NICE Classification); you register your logo in the classes relevant to your business.
Once filed, you can use the ™ symbol immediately; the ® symbol may be used only after registration.
A registered logo is valid for 10 years and is renewable indefinitely in 10-year blocks.
Lower government fees apply to individuals, startups, MSMEs and sole proprietors who file on Form TM-A.

Overview

What is logo registration?

Logo registration is the process of protecting your brand’s visual identity by registering it as a trademark in India. In law a logo is treated as a device mark - a graphic, symbol, monogram or stylised wordmark - and is registered under the Trade Marks Act, 1999 and the Trade Marks Rules, 2017.

A registered logo gives you the exclusive right to use that mark for the goods or services it covers, and a legal basis to stop others from copying or imitating it. It turns your brand from an informal asset into intellectual property you can defend, licence and even sell.

What you can register as a logo

A pure graphic, symbol or emblem
A stylised wordmark or brand name in a distinctive font
A combined mark: text and device together
A monogram, initials or signature
A logo incorporating a tagline or slogan
A logo in colour, where colour is a feature of the mark

Logo vs other marks

Where a logo fits among trademarks

A logo is one type of trademark. Knowing how it relates to a wordmark helps you decide what to protect first - many brands register both.

Type of mark	What it protects
Device / logo mark	The specific visual design, symbol or stylised graphic.
Word mark	The brand name as text, in any font or styling.
Combined mark	Logo and name registered together as a single unit.

Consideration	Why it matters
Scope of protection	A wordmark protects the name in all styles; a logo protects the exact design.
Best practice	Register the name and logo separately for the widest cover.
Class selection	Protection applies only to the classes you file in.

Looking to protect the name as well? See our Trademark Registration and Brand Name Registration services.

Who needs it

Who should register a logo

Anyone using a logo in trade can apply - you do not need to be a registered company. Registration is especially important for:

Startups & founders

Lock down your brand identity early, before a competitor or copycat does.

Retailers & D2C brands

Most marketplaces and brand-registry programmes require a registered logo.

Manufacturers

Protect product branding and packaging across your full range.

Professionals & firms

Secure a service identity for clinics, consultancies and agencies.

Restaurants & franchises

A registered logo is essential before licensing or franchising a brand.

Exporters

An Indian registration is the foundation for protecting your mark abroad.

How it works

The registration process, step by step

The entire process runs online through the IP India portal. Timelines depend on the Registry’s workload and whether any objections or oppositions arise.

Search & filing

Trademark search
We run a public-search check on the IP India database to confirm your logo is distinctive and available in the relevant classes.
Select classes
We map your goods and services to the correct NICE classes so your protection matches your business.
File Form TM-A
The application is filed online with the logo artwork, applicant details and class list, and the government fee is paid.
Use the ™ symbol
Once the application number is generated, you can start using the ™ symbol on your logo.

Examination to registration

Examination
The Registry examines the application and may raise an examination report (objection) under the Act.
Reply & hearing
We draft and file a reply to any objection, and attend a hearing before the examiner if required.
Journal publication
The mark is advertised in the Trade Marks Journal, opening a four-month window for third-party opposition.
Registration
If unopposed (or after opposition is decided in your favour), the certificate is issued and you may use the ® symbol.

Paperwork

Documents required

A clear copy of the logo artwork (JPEG, as used or intended to be used)
Applicant’s name, address and nature of business
Identity and address proof of the applicant or signatory
Signed authorisation on Form TM-48 (Power of Attorney) for us to act on your behalf
Udyam (MSME) or DPIIT startup recognition certificate, to claim the reduced fee where eligible
Incorporation or partnership documents, for companies, LLPs and firms
Date of first use of the logo, with proof, if it is already in use

Lifecycle

Validity & renewal

A registered logo is valid for 10 years from the date of application.
It can be renewed indefinitely in successive 10-year terms on Form TM-R.
Renewal can be filed within six months before expiry, or within the grace period with a surcharge.
A lapsed registration may be restored within the period allowed under the Rules.

Protecting other creative work too? See our Copyright Registration service.

Budgeting

Government fees & cost factors

The official fee is charged per class, per application, and depends on who is applying. Reduced fees apply to individuals, startups, sole proprietors and MSMEs; the standard fee applies to other entities. Our professional fee is quoted separately.

Cost factor	Details
Government fee - concessional	Lower per-class fee on Form TM-A (e-filing) for individuals, startups, sole proprietors and MSMEs.
Government fee - standard	Higher per-class fee on Form TM-A (e-filing) for companies and other entities.
Number of classes	Fees multiply with each additional class you file in.
Objection / opposition handling	Additional work where an examination report or third-party opposition is raised.
Renewal fee	Payable every 10 years on Form TM-R to keep the registration in force.

Not sure which classes your logo needs?

Tell us what you sell and we will run a search, map the right classes and give you a clear, all-in quote before we file.

Get a free logo search

Why it matters

Benefits of a registered logo

Exclusive rights

Get the sole right to use your logo for the goods and services you register it for.

Legal protection

A registration is strong evidence of ownership and the basis to sue for infringement.

The ® symbol

Display the registered-trademark symbol to deter copycats and signal authenticity.

A valuable asset

Your logo becomes intangible property you can licence, franchise or sell.

Marketplace access

Meet the brand-registry requirements of major e-commerce platforms.

Customer trust

A consistent, protected identity builds recognition and buyer confidence.

Get it right

Common reasons logos get objected

Many delays come from avoidable issues at filing. Knowing what the Registry looks for helps your application sail through examination.

Lack of distinctiveness: a logo that is too generic or merely descriptive of the goods.
Similarity to existing marks: resemblance to a logo already on the Register in the same class.
Wrong class selection: filing in classes that do not cover your actual goods or services.
Prohibited matter: use of official emblems, deceptive elements or content barred under the Act.
Poor artwork: a blurred or inconsistent logo image that does not match later use.

Why Diligence

Why register with Diligence Certifications

From the first search to the registration certificate, we manage every stage so you can focus on building the brand.

Thorough search

We assess availability before you file, reducing the risk of objections and wasted fees.

Right classes, first time

We map your business to the correct NICE classes so your protection is complete, not partial.

Objection handling

We draft replies and represent you at hearings if the examiner raises a report.

End-to-end tracking

We monitor your application through journal publication to registration and flag renewals.

FAQ

Frequently asked questions

Is logo registration different from trademark registration?

No. In India a logo is registered as a trademark - specifically a device mark - under the Trade Marks Act, 1999. “Logo registration” simply refers to trademarking your visual brand identity rather than the brand name as plain text.

Should I register my logo and brand name separately?

For the widest protection, yes. A wordmark protects the name in any style, while a logo protects the exact design. Registering both, or a combined mark plus a separate wordmark, gives the strongest cover. We can advise on the best mix for your budget.

How long does logo registration take?

You receive an application number within days of filing and can use the ™ symbol straight away. Full registration usually takes several months to around a year or more, depending on the Registry’s workload and whether any objection or opposition arises.

How long is a registered logo valid?

A registered logo is valid for 10 years from the date of application and can be renewed indefinitely in further 10-year terms by filing Form TM-R before expiry.

Can an individual or sole proprietor register a logo?

Yes. Any person or entity using or intending to use a logo in trade can apply - including individuals, sole proprietors, partnerships, LLPs and companies. Individuals, startups and MSMEs also qualify for a reduced government fee.

What is the difference between the ™ and ® symbols?

The ™ symbol can be used as soon as you file the application, to show you are claiming rights in the logo. The ® symbol may be used only once the logo is officially registered and the certificate is issued.

25,000+

Clients served

200+

Certifications

100+

Experts

25+

Years

Why Diligence

Why choose Diligence Certification?

For compliance and credibility, Diligence is much more than a checklist - we give you real confidence in your business. We examine your legal, financial and operational status, so you are not just certified, but trusted.

Stronger risk protection

Spot hidden legal, financial or operational risks early - fix problems before they become threats.

Earn stakeholder trust

From investors to customers, people want to work with businesses that play by the rules.

Stay legally aligned

Compliant not just on products but on labour, environmental and tax laws too.

Enhance brand reputation

Show the world you operate with integrity and transparency.

Stand out from competitors

In a crowded market, credibility is your biggest edge.

24×7 expert support

A 100+ strong service team guiding you at every step, free first consultation.

Real sites, real certifications

Our teams work inside factories and plants across India and abroad - inspections, audits and certification milestones spanning BIS, global schemes and the full compliance stack you see on this site.